To reach excellence in global Business Society through competent Business personals who share the Pakistani identity.
Develop competent Business personals keeping with the global trends and techniques through innovative and modern approaches to education leading to efficiency, equity and high quality performance ensuring stakeholder satisfaction in affordable manner.
Widened participation and equitable access to higher education
Improved quality and relevance of academic programs
Strengthened research, innovation and entrepreneurship
Increased international cooperation and competitiveness
Improved physical & aesthetic environment and stakeholder satisfaction