Estb. 1882

University of the Punjab

BBA (Hons.) Morning

The BBA program spans over 8 semesters and covers 132 credit hours in four years. The motive of the program is to meet the need of the managers in the area of business administration. The prime emphasis is laid on raising the standard of education and improving the personality of the graduates. The whole package consists of 42 courses with compulsory 2 months business attachment to furnish the graduates with practical exposure. Presently the institute offers two areas of specialization i.e. marketing and finance

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