LAHORE: (Wednesday, April 24, 2024): Punjab University Institute of Business Administration (IBA) will organize a two-day 3rd international conference on ‘Business Administration’ on Thursday (today) at 10am in the auditorium of Dr Pervez Hassan Environmental law Centre, PU Law College. On this occasion, Secretary Higher Education Department Punjab Dr Farrukh Naveed will be chief guest while PU VC Prof Dr Khalid Mahmood and others will attend the event.